CRM & AI for Home Service Businesses — FullStackGrowth
FullStackGrowth for Home Service Businesses

You can't answer the phone
when you're on the job.

And that's exactly when your competitors are stealing your leads.

You're doing the work. You're on a roof, under a sink, running a crew, quoting a job. Your phone rings — a new lead — and you can't get to it. By the time you call back, they've already booked someone else. That's not bad luck. That's a systems problem. And it has a solution.

🔨 Roofers 🔧 Plumbers ⚡ Electricians 🌿 Landscapers ❄️ HVAC 🪟 Windows & Doors 🎨 Painters 🏗️ General Contractors
No long-term contract required. 30-day build period before first billing.
78% of customers hire the first company
that responds to their inquiry.
62% of service calls go to voicemail
and never get a callback.
more likely to close a lead
contacted within 5 minutes vs. 30.

Six ways home service businesses
lose money they don't know they're losing.

Problem 01 Missed calls during jobs. "Sorry I missed your call — I was on a job. Is this still something you need?" By the time you call back, they've already got someone else scheduled. You were the first call. You should have gotten the job. You didn't because nobody answered. An AI receptionist answers every call, qualifies the lead, and books a callback — even while you're three stories up.
Problem 02 Quotes that go cold with no follow-up. "I sent the estimate last week. Haven't heard back." You did the work to get in front of them. You drove out, you measured, you quoted. Then you moved on to the next job and never followed up. Most of the time, a single follow-up would have closed it. Automated quote follow-up sequences send at 48 hours, 5 days, and 2 weeks — without you touching a phone.
Problem 03 Great work that never gets a review. "They said they'd leave a review. Never did." The customer loved the job. They told their neighbor. They just never thought to post it online. You didn't ask — or you asked once and it got forgotten. Meanwhile your competitor with worse work has 80 Google reviews and yours has 11. Automated review requests fire right after job completion — when satisfaction is highest and the memory is fresh.
Problem 04 Slow response loses jobs to whoever's fastest. "We went with another company — they got back to us right away." Home service decisions are often made on whoever responds first. Not best price. Not best reputation. First response. If you're not responding within minutes, you're losing to people who probably do worse work. Instant automated response to every new inquiry — text and email — within seconds of the lead coming in.
Problem 05 Past customers who've completely forgotten you exist. "Who did we use for that gutter job? I forget." A customer you served two years ago just needs their roof inspected again. They liked your work. They just don't remember your name. They're going to Google it and hire whoever they find. You had the relationship and lost it to inactivity. Automated past customer re-engagement campaigns keep your name in front of previous clients at the right intervals.
Problem 06 Scheduling chaos that wastes your crew's time. "Did they confirm? I'm not sure they're still expecting us." No-shows. Last-minute cancellations. Customers who forgot the appointment. Every one of those costs you real money in windshield time, rescheduling, and crew hours. And it's completely preventable. Automated appointment confirmations and reminders fire at 24 hours and 2 hours before — dramatically reducing no-shows.

Six systems working while
you're working.

The FullStackGrowth platform is configured for your home service business before you ever log in. Every automation below runs in the background while you're on the job.

📞 AI Receptionist — 24/7 Lead Coverage Every call answered. Every lead captured. Your AI receptionist qualifies the caller, gets their info, and either books them directly or schedules a callback at a time that works for you.
Answers calls while you're on the job Qualifies the lead and captures contact info Books callbacks or appointments automatically Missed-call text-back fires within seconds
Instant Lead Response Every new inquiry gets an automated response within seconds — text and email. You're first to respond every time, without touching your phone until you're ready to close the job.
Instant response to web forms, calls, and messages Personalized SMS + email follow-up sequences Multi-touch follow-up over days and weeks Separate tracks for emergency vs. scheduled work
📋 Quote Follow-Up Automation Sent an estimate and heard nothing? The system follows up for you — automatically, on schedule, in your voice — until you get a yes, a no, or they ask you to stop.
Automated follow-up at 48 hours, 5 days, 2 weeks SMS and email versions for maximum reach Stops automatically when they respond Pipeline tracks every open quote at a glance
Post-Job Review Requests Every completed job is a Google review waiting to happen. The system requests it automatically — at the right moment, with the right message — and routes them straight to your Google profile.
Fires automatically after job marked complete SMS + email for maximum response rate Direct link to Google, Yelp, or Facebook Follow-up reminder if no response in 48 hours
🔄 Past Customer Re-Engagement Your best source of new business is your list of past customers — if you stay in front of them. Automated campaigns keep your name visible at the intervals that match your trade's natural service cycle.
Seasonal check-in campaigns by trade type Annual service reminder sequences Referral ask at the right moment post-job Reactivation campaigns for dormant customers
📅 Appointment Confirmations & Reminders No more no-shows. No more "I forgot you were coming." Automated confirmations and reminders go out at 24 hours and 2 hours before every appointment — and ask for confirmation before you roll the truck.
Automated booking confirmation at scheduling 24-hour reminder with appointment details 2-hour reminder with confirmation request Reschedule flow if customer can't make it

Built for owner-operators and
small home service businesses.

🔨 Solo Operators It's just you. You do the work, answer the calls, send the quotes, and chase the follow-ups. The system handles the parts that don't require your hands — so you can focus on the parts that do.
👷 Small Crews (2–5 people) You've got a team but you're still wearing too many hats. The platform runs your lead flow, follow-up, and customer communication automatically — giving your operation the infrastructure of a much bigger company.
📈 Owner-Operators Ready to Scale You're busy enough but not growing fast enough. You know there's business slipping through the cracks — leads not followed up, customers not retained. This system plugs those leaks before you hire to grow.

Two tracks. Six plans.
Configured for home service businesses.

Every plan is set up with home service workflows, pipelines, and automations built in from day one. Choose the track that matches your business size.

Monthly Annual Save ~9%
Accelerator The essential foundation — lead capture, follow-up, reviews, and communication on autopilot. $97/mo + $199 one-time setup fee AI receptionist — missed call text-back Instant lead response automation Quote follow-up sequences Post-job review request automation Appointment confirmations & reminders Past customer re-engagement campaigns Two-way text & email with customers Full CRM & job pipeline Calendar & scheduling Documents & estimates Text-to-pay Social media planner Full reporting & analytics
Domination 🔥 The full system plus done-for-you SEO, AEO & GEO — own your local market online. $497/mo + $999 one-time setup fee Everything in Accelerator PLUS+ Local SEO — rank when people search your trade AEO — show up in AI assistant recommendations GEO — appear in AI-generated local answers Google Business Profile management "Best [trade] in [city]" search domination Monthly SEO reporting & updates
Get Started — 30-Day Build Ask a Question Or call 219-356-3355 + We'll build your website — one-time $599
★ Veteran, First Responder & Nonprofit Discount: 10% off setup and monthly subscription. Completed the Experience & Systems Audit? 50% off your setup fee. Contact us before signing up — 219-356-3355 or [email protected].

Questions home service
businesses ask every time.

I'm not tech-savvy at all. Can I actually use this?
Yes — and this is specifically why the 30-day setup period exists. We configure everything before you ever log in. Your automations are running, your pipelines are built, and your sequences are set up. You don't need to understand the backend. You just use it.
What is the setup fee for?
The setup fee covers your 30-day build period — the time we spend configuring your entire account before billing starts. We build your automations, connect your communication channels, set up your job pipelines, and configure everything for your specific trade. You don't pay your first monthly subscription until day 31, when the system is live and working.
Will this be configured for my specific trade?
Yes. Before we build anything, you complete a setup intake that tells us about your business — your trade, your typical job cycle, your seasonality, and how you currently handle leads and customers. We configure the automations and pipelines around how your specific business actually works.
I already have a website. Do I need to replace it?
No. The Accelerator plan works alongside whatever website you already have. If you want to upgrade or replace your website, the PLUS+ and Domination plans include a full website builder and we can build it for you for a one-time $599 fee. But it's never required.
What's the difference between SEO, AEO, and GEO?
SEO gets you found when people search Google for your trade in your area. AEO (Answer Engine Optimization) gets your business recommended when people ask AI tools like ChatGPT or Siri for a local plumber, roofer, etc. GEO (Generative Engine Optimization) ensures you appear in AI-generated answers across platforms. The Domination plan handles all three.
Can I upgrade my plan later?
Yes. Start where it makes sense today and upgrade when you're ready. Your data, contacts, and job history carry over — there's no re-setup fee to move to a higher tier within the same track.
Not sure which plan is right for your business?
Call or text us at 219-356-3355 or email [email protected]. We'll talk through your situation and tell you honestly which plan makes sense — or whether the Experience & Systems Audit would give you more clarity first.

Stop losing jobs to businesses
with better systems.

The next lead that calls while you're on the job doesn't have to go to your competitor. Get the system that answers, follows up, and closes — while you work.

Questions? Call or text 219-356-3355 — we actually answer.